MEDICAL SALES TRAINING

What Is HRGA - Medical Sales Rep Training?

The HRGA Medical Sales Training program is a comprehensive sales education program designed to make entry level or even experienced Medical Sales Reps more knowledgeable and successful. The training program is used by HRGA’s national members, and by manufacturers as well as distributor members.

This nationally recognized Medical Sales Training program offers the only series of courses designed to prepare candidates to earn the HRGA Medical Sales Rep designation, an elite industry certification held by healthcare sales professionals establishing their level of competence as medical products sales professionals. 

Achieving HRGA Medical Sales Rep certification shows your customers and your company that you have the comprehensive knowledge required in today’s changing healthcare environment.

Who It’s For

The HRGA Medical Sales Training Program with certification will benefit healthcare distributor and manufacturer sales representatives including those who call on:

  • Hospitals and health systems
  • Physician practices
  • Skilled nursing facilities, home health agencies, and other extended care providers
  • Healthcare laboratories and other diagnostics providers

In the field or on the phone: The HRGA – Medical Sales Rep training program is designed to be applicable to all salespeople, including both field experienced Medical Representatives, entry level reps and inside sales.

Rookies and veterans: The program includes courses that get your rookies off to a great start, but also covers cutting-edge topics that keep your veterans ahead of the latest healthcare trends.

Training resource for other roles: The comprehensive HRGA website and training resources are also extremely valuable as a training resource for:

  • Sales managers
  • Operations staff and managers
  • Supply chain managers
  • Customer service representatives
  • Anyone else on your team who needs access to training on key healthcare, distribution, and business topics

Development of the HRGA Program

History

 The HRGA Program was introduced with the brand name “Medical Sales Training”. A group of industry leaders from distributor and manufacturer companies developed the original core curriculum based on a consensus that successful healthcare sales reps needed a strong foundation in selling skills, account and territory management, customer knowledge, anatomy, and knowledge of the distribution business.

New course development

HRGA courses are developed by the HRGA Educational Foundation. Some courses or sections are written by industry experts and others are developed by Foundation staff members. New courses are reviewed by experts from member companies to ensure their accuracy and relevance.

Updates

HRGA courses are updated regularly. Curriculum components are added or deleted based on the changing healthcare environment, product innovations, technology advances, and other changes. To ensure that every course stays on the cutting edge of accuracy, input from administrators and users is strongly encouraged. If you find a course, section, test question, or statement in a course that needs correction or updating, please contact us.